The merged company, WRLabs, pairs Rembrand’s AI with Whisper World’s decade of in-show ads across Asia, Africa and the Middle ...
ADWEEK Creativity Advantage: As Holdcos Consolidate Production, Independent Studios Are Under Threat
Holdcos see production as a new revenue stream, raising questions about who controls it and where talent will learn the craft ...
Svedka is returning to the Super Bowl with a contest led by Andy Cohen, offering fans $500,000 to create the ad ...
Stagwell’s numerous acquisitions, partnerships, key hires, and contract wins in the past year have led the company to its ...
Emmy and Tony Award winner Alan Cumming narrates a nostalgic, Gen Z-leaning story for e.l.f. ’s first holiday campaign, built ...
Kay recruited Saturday Night Live star Colin Jost for a holiday campaign that jokes about the pressure of finding the right ...
Murdoch said political advertising has surpassed $350 million during this midterm election cycle, with most of that revenue coming from Fox’s owned-and-operated stations. Tubi also benefited from ...
The brand is inviting consumers to trade in trendy moisturizers that lack hydration for Vaseline’s newest scented lotions ...
Publicis has closed its $2.2 billion acquisition of data collaboration platform LiveRamp, the company said on Monday.
U.S. holiday sales are expected to grow 4.2% to $1.013 trillion this year, according to the National Retail Federation. That makes the holidays one of the busiest and most competitive periods for ...
Forget the abominable snowman; Levi’s is leaning on a fuzzy yeti named Gus to ring in cozy season. Though it’s best known for its jeans, the denim giant is putting sweaters at the heart of its 2026 ...
Calvin Klein has enlisted Jude Bellingham for its next campaign, adding the British soccer star to an advertising canon that includes Kate Moss, Jeremy Allen White, and Bad Bunny. Bellingham makes his ...
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