The merged company, WRLabs, pairs Rembrand’s AI with Whisper World’s decade of in-show ads across Asia, Africa and the Middle ...
ADWEEK Creativity Advantage: As Holdcos Consolidate Production, Independent Studios Are Under Threat
Holdcos see production as a new revenue stream, raising questions about who controls it and where talent will learn the craft ...
Stagwell’s numerous acquisitions, partnerships, key hires, and contract wins in the past year have led the company to its ...
Svedka is returning to the Super Bowl with a contest led by Andy Cohen, offering fans $500,000 to create the ad ...
Emmy and Tony Award winner Alan Cumming narrates a nostalgic, Gen Z-leaning story for e.l.f. ’s first holiday campaign, built ...
Kay recruited Saturday Night Live star Colin Jost for a holiday campaign that jokes about the pressure of finding the right ...
The brand is inviting consumers to trade in trendy moisturizers that lack hydration for Vaseline’s newest scented lotions ...
U.S. holiday sales are expected to grow 4.2% to $1.013 trillion this year, according to the National Retail Federation. That makes the holidays one of the busiest and most competitive periods for ...
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